Private Health Insurance has to do with purchasing your insurance coverage directly from a carrier (Humama, Select Health, Altius etc.) instead of The Health Insurance Marketplace (healthcare.gov). So for you and your business, you may want to look into this option. We are highlighting the top reasons why or why not to get private health insurance.

Why go private?

• You may have more plan options: Though The Marketplace has thousands of different options available across the country, you may have more options in your region based on private insurance. It is definitely a consideration if you are not happy with The Marketplace options in your area.Cost: You will find similar plans to the exchange, but you may find more options at a lower cost to you and your employees that didn’t come up through healthcare.gov.Alternative to SHOP Plans: Not all small businesses qualify for tax credits through the exchange. In this case, private insurance can open up greater small business options for your company.

Why wouldn’t you want to go private?

Bottom line: You won’t qualify for a tax credit if you take this route. You won’t receive a Small Business Tax credit either. SO…this can definitely be a game changer if you would qualify for a tax credit through The Marketplace. Something to consider when you weigh out your decision.

Zane Benefits published an article on this subject that can provide further information in making your small business health insurance decisions: http://www.zanebenefits.com/blog/what-you-need-to-know-about-private-health-insurance-pros-and-cons?utm_source=hs_email&utm_medium=email&utm_content=16496640&_hsenc=p2ANqtz-9mL02C8sx8aHPphHs_hrRJa2y8U1MgfkNsn_Ji68x5IQRE5ez_nB3UkM-hzn4I852djLtvKpz3JmFrgm1raWhdIFSMarCqoqh12h-qZOAV_TyuyOg&_hsmi=16496640

This article was written by Marissa, a contributing writer for The Health Insurance Specialists Inc.

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